Sue in the spotlight for best practice production training
Sue Jeffries, one of the stars of Wales’ work-based learning sector.
More than 30 years’ experience in TV production was Sue Jeffries’ ‘qualification’ for starting up her own training company specialising in apprenticeships in roles ranging from costume design to special effects.
As managing director of Sgil Cymru, embedded in the industry at its Pinewood Studios base in Rumney, Sue acts as lead assessor across three media apprenticeships at levels 3 and 4.
Now she has been shortlisted as one of the stars of this year’s Apprenticeship Awards Cymru. She will be competing to become Work-based Learning Assessor of the Year at the prestigious awards ceremony at the Celtic Manor Resort, Newport on October 20.
Jointly organised by the Welsh Government and the National Training Federation for Wales (NTfW), the coveted awards are sponsored by Pearson PLC and supported by media partner, Media Wales.
Thirty star learners, employers and learning providers involved in the delivery of successful skills programmes across Wales have been shortlisted for the Apprenticeship Awards Cymru.
The Apprenticeship Programme is funded by the Welsh Government with support from the European Social Fund.
The awards are designed to showcase and celebrate the outstanding achievements of learners, employers, tutors and assessors who have excelled in contributing to the development of the Welsh Government’s Traineeships and Apprenticeship programmes.
With her vast contacts book, Sue recruits industry experts as freelance assessors to deliver flexible training that meets the demands of television production across the BBC, ITV and other independent companies.
Instead of day-release college training, apprentices attend learning blocks at the studios, built around production schedules and this is fast becoming the standard entry route into the creative industries.
Sue assesses in both English and Welsh and apprenticeships, through BBC Cymru Wales, have extended to radio, sport and a multiplatform option. Her recruitment workshop process to identify potential apprentices has been recognised by Creative Skillset as an example of best practice and Sue speaks at conferences and events to recruit the next generation of media professionals.
Sue, who lives in Pontcanna, said: “There have been many challenges over the years to make these apprenticeships the success they are today. I take personal responsibility for the learners at Sgil Cymru and commit to their continued success.”
Praising the standard of applicants this year and congratulating Sue on being shortlisted for an award, Skills and Science Minister, Julie James said: “This year’s shortlisted entrants include exceptional individuals who have excelled in their workplace and learning providers and employers that have gone the extra mile to support the apprentices they are working with. Their stories never cease to amaze and inspire.
“Apprenticeships and vocational skills training are essential ingredients of economic success and vital tools in building a stronger, fairer and more equal Wales.
“These awards provide a perfect platform to celebrate success and reward the hard work and dedication of learners, employers and training providers across Wales. I wish everyone the very best of luck for the night.”
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